How We Serve
Whatever your needs or desired level of support, we’re here to help. Choose our comprehensive financial planning services, select from our project-based planning menu, entrust us to manage your investment assets, or explore membership in our Virtual Family Office.
The Guardian Plan
Gather
We start by gathering everything we need to lay the foundation for a successful journey: your story, how you got here, where you want to go, your concerns, hopes, and desires. We collect and organize your financial information. We get clear on your goals for working together.
guard and grow
We design the strategies to help protect you and your loved ones from the things that can go wrong and construct the plan aimed to grow the life you desire as things go right.
grant
You grant us the access we need to implement your plan as your trusted financial partner. We coordinate your financial life, guide key decisions, strive to grow your wealth, review progress, and adjust as needed to work toward the life you’ve dreamed of.
give
As we work on the plan and focus on managing your wealth, we guide you through the final phase of building a wealthy life: a meaningful legacy that can benefit others. We partner with you to explore ways to use your resources to support the people, organizations, and causes you love during your life and beyond.
Financial Planning
Financial planning services form the foundation for everything we do. You deserve a personal relationship with a trusted and experienced financial advisor who fully understands the story you are creating with your life. A partner who will work closely with you and a dedicated team of professionals to outline the steps, strategies, and solutions to help you achieve all you seek. Whether you need a second opinion on your current plan, the development of a comprehensive plan that covers every facet of your life, or just some guidance through a specific and pressing financial goal, we're here for you.

Comprehensive Planning (Flat Fee)
Comprehensive financial planning considers every aspect of your life, helping you intentionally use your resources. Together, we'll take a big-picture view, clarify your priorities, and create a plan to enhance what works and address what doesn't. We handle the complexities of your financial plan so you can focus on building the life you truly desire.
| Family | Individual | ||
|---|---|---|---|
| Year 1 | One-Time Fee | $12,000 | $8,000 |
| Years 2+ | Annual Retainer | $4,000 | $3,000 |

Project-Based Planning (One-Time Fee)
Project-Based Planning helps you address the obstacles currently in your path. Whether you’re navigating a major transition—changing careers, welcoming a child, moving, settling an estate, or selling a business—we’re here to help with what’s most pressing. Once that’s resolved, we can step back and explore the bigger picture. Whatever you need, we’re here for you.
| Family | Individual | |
|---|---|---|
| Budgeting/Debt Management Strategies | $2,000 | $1,000 |
| Risk Protection/Insurance Strategies | $1,250 | $750 |
| Career/Job Change Planning | $500 | $500 |
| Real Estate Sale/Purchase Planning | $500 | $500 |
| Education Planning | $1,250 | $750 |
| Inheritance/Liquidity Event Planning | $500 | $500 |
| Tax Planning | $2,500 | $2,000 |
| Retirement/Income Planning | $3,500 | $2,000 |
| Death/Disability Planning | $500 | $500 |
| Business Planning | (hourly) | (hourly) |
| Social Security Maximization Planning | $500 | $250 |
| Medicare/Health Insurance Planning | $750 | $500 |
| Long-Term Care Planning | $750 | $500 |
| Philanthropy/Charitable Giving Strategies* | $750 | $500 |
| Legacy/Estate Planning | $2,500 | $2,000 |
| General Financial Counseling/Advising | (hourly) | (hourly) |
| Hourly Rate for Financial Planning Services | $500 | $500 |
*As a firm, Guardian Wealth gives 100% of the fees we receive for Philanthropy/Charitable Giving to deserving non-profit organizations.
Asset Management
Personalized Investment Strategy
You are unique, and your portfolio should reflect that. By analyzing your goals, objectives, and investor profile, we design a tailored asset allocation and portfolio aligned with your needs.
- Active and Passive Strategies ETFs
- Mutual Funds Individual Equities
- Separately Managed Accounts
- Fixed Securities
- ESG and Alternative Investments
- Portfolios are constructed using industry-leading qualitative and quantitative research.
Your goals, time horizon, and investor temperament guide our approach to diversification and risk adjustments. Interested in a side-by-side comparison of our recommendations with your current investments? Just ask us.
Hands-On portfolio Management
There is nothing 'robo' about it. We personally manage portfolios and handle all the details—rebalancing, contributions, distributions, RMD compliance, QCDs, automatic reinvestment plans, and trading—so you don't have to. Portfolios are managed with care and designed to align with your investment goals, providing access to your money when and how you need it.
Tax-Aware Portfolio Structure
Taxes can take a toll, especially on an investment portfolio, if not carefully managed. That’s why we take tax impacts into account with every trade. Strategies like tax-loss harvesting, limiting unnecessary turnover, reducing capital gain exposure, and utilizing tax-advantaged accounts and investments are all considered when constructing portfolios.
Investments are subject to risk, including the loss of principal. Some investments are not suitable for all investors, and there is no guarantee that any investing goal will be met. Past performance is no guarantee of future results. Talk to your financial advisor before making any investing decisions.
Fee-Sensitive Investments
Excessive fees can limit your portfolio's growth potential. We build portfolios with fees in mind, carefully selecting investments based on their internal fees and the potential impact on your returns. Strategies may include individual equities, fixed securities, low-cost ETFs and Mutual Funds, passively managed indexes, and direct-indexing approaches to help manage internal portfolio expenses.
Behavioral Investment Guidance
When it comes to investing, you may be your own worst enemy—because you're human. Research consistently shows that investors often underperform their investments due to common behaviors like greed, fear, emotional reactivity, overconfidence, and herd mentality, which can derail even the best financial plans. That's why we believe every investor (including financial advisors) benefits from a behavioral investment coach. Our role is to help you stay disciplined and focused on your long-term goals, providing a steady voice of reason during critical moments in your investing journey. If we can help you avoid even one major investment mistake, we believe our value will far exceed our fee.
| Assets Under Management | Annual Fee* |
|---|---|
| $0 - $100,000 | 1.25% |
| $100,001 - $500,000 | 1.15% |
| $500,001 - $1,000,000 | 1.05% |
| $1,000,001 - $2,000,000 | 0.95% |
| $2,000,001 - 5,000,000 | 0.75% |
| $5,000,001 - $10,000,000 | 0.55% |
| > $10,000,000 | 0.45% |
AUM Annual fees are based on total household assets across all accounts. Asset management fees are in addition to fees for financial planning services, and are not inclusive of any internal portfolio expenses. AUM fees cover all transaction costs, trading costs, administrative or miscellaneous expenses and may be tax deductible.
In addition to the annual management fee, PPS Custom Program clients may pay transaction charges, administrative charges, and miscellaneous account fees and charges, as described in the Master Services Agreement (MSA) or PPS Client Agreement (as applicable) and Commonwealth’s ADV Part 2A Brochure.
Virtual Family Office Membership
You don't have to be ultra-wealthy to get the help you need. Membership in our Virtual Family Office is available to any of our clients*.
Complete Financial Coordination
Between our team and partners we can help or steer you in the right direction—from creating a personalized financial plan and filing taxes to drafting estate documents, managing trusts, organizing financial records, and overseeing bill-pay—so you can focus on what matters most.
Streamlined Investment Management
By managing all your investment accounts in-house*, we aim to keep things simple and cohesive. Your member portal serves as the hub of your financial life, tracking everything from your remaining personal travel budget for the year to your progress on retirement savings goals. When the left hand knows what the right hand is doing, it's easier to stay on course (unless we're talking about giving—then it's best if the hands aren't talking at all).
Holistic Wealth Preservation
Bring all the stakeholders into our virtual conference room to ensure every family and financial team member is aligned with your vision. Need financial education for your children or grandchildren to help them steward your legacy? Looking to coordinate legal or tax advice with your investment objectives? Concerned about protecting your family and empowering their success in the face of unexpected events, medical expenses, or elder care? Worried about how future tax laws might impact your charitable goals? Whether you bring your CPA, banker, or attorney—or need us to assemble a team—we're here to help.
| Family | Individual | ||
|---|---|---|---|
| Years 1 & 2 | Initiation Fee | $16,000 | $12,000 |
| Years 3+ | Annual Membership Fee | $9,000 | $6,000 |
*Certain investment accounts, such as 401k employer-sponsored plans, etc. are not eligible to be managed in-house, but will be included for investment advice and selection recommendations, monitoring, contribution limit management and will be considered in household AUM calculations.